We are creators of fun, experts in play and makers of toys. We are leaders in toy production and distribution with a focus on collectibles, small dolls, retro toys, pre-school, vehicles, youth electronics, science toys and construction. Our Mission Our mission is simple. We want to make the world a happier and more playful place. It’s hard work, but someone has to do it! We're Making Toys Here Bringing the joy of play to kids around the world is a serious business, and having fun is a requirement! Whether it’s the final product or the process of making toys, this principal is intertwined into everything we do. Our Core Fundamentals Work Hard Dream Big Play Nice Act Fast Have Fun